GROW YOUR BUSINESS WITH A
Lanier Bride Guide Membership
We all know that planning a wedding can be overwhelming for brides. The only thing more overwhelming is searching through large national wedding vendor directories for the perfect vendor for a local wedding. The wedding industry in North Atlanta or North Georgia is booming, with more weddings and larger budgets than ever.
Lanier Bridal is passionate about growing the wedding industry in our area and recognizes the need for couples to have access to local vendors who truly care about their story, their vision and their wedding day. The Lanier Bride Guide was born out of that need and is the new go-to planning resource for brides because it ONLY focuses on the best vendors working in the North Atlanta & North Georgia region. The Lanier Bride Guide helps brides find their perfect vendor tribe by connecting them with businesses like yours through a wedding directory with the most comprehensive vendor profiles in the industry.
But we didn’t stop there! Getting your business in front of more brides is only one part of growing the wedding industry. We want to help you grow a profitable and healthy business too. Which is why we have monthly educational webinars, vendor workshops, regular vendor meetups and more.
TOUR YOUR NEW
Bride Guide Profile
Showcase Your Published Work
Being published on LanierBridal.com or other wedding sites and magazines,Â is a huge honor and a great marketing tool for your business. Your Bride Guide profile provides an entire section to houseÂ and promote all of your published work.
Promote Your Blog Posts
Maximize your Bride Guide membership and priority blog submission opportunity by regularly contributing articles, styled shoots, real weddings and more. Each of your published blog posts on LanierBridal.com showcases on your vendor profile, further highlighting your beautiful work.
Let Brides Contact You Directly
Your profile includes a link to your website, your email, phone number and social media profile links. All of the ways to connect with you are front and center on your vendor profile. To make it easier for brides to take the next step and contact you, weâve also added a contact form on your profile that goes straight to your inbox.
Custom Member Profiles
Your profile in the Bride Guide is completely customizable to fit your needs. Space for your logo, image and/or video gallery, short bio, social media links, instagram feed, mini blog of your LanierBridal.com posts, a special âas seen inâ area to showcase your featured work, links to your favorite vendors and a place for couples to contact you directly.
Self-Service Vendor Portal
We know youâre busy. Update your Bride Guide profile, submit blog posts, add events to our event calendar, update payment options and purchase advertising space whenever itâs convenient for you.
Priority Blog Submissions
Blog contribution from our Bride Guide members is not only a powerful local marketing strategy for you, but it also positions you as the expert in your field to the brides visiting LanierBridal.com. Submissions from Bride Guide members receive first consideration for publication.
Social Media Spotlights
Every Bride Guide member will be featured at least once a month throughout our social media platforms and more when you contribute to our blog & magazine. Plus…each month one lucky Bride Guide member will be featured on our blog, giving brides an exclusive inside look at your business.
Members-Only Pinterest Boards
Weâre putting the power of Pinterest to work for you. Throughout LanierBridal.com, we share links to our Pinterest inspiration boards. These boards cover every wedding detail and style. All images published on our site will be automatically pinned as rich tags with your business information. Plus, all Bride Guide members are invited to every Lanier Bridal Pinterest board, allowing you to drive traffic by adding your own pins from your website onto ALL of our boards, helping drive more traffic to your website.
Exclusive Facebook Community
The Lanier Bride Guide Facebook Group is where members can expect:
â¢ Member-Only collaborative styled shoots for LanierBridal.com
and Lanier Bridal Magazine
â¢ Referrals and other collaborative opportunities in the North
Atlanta & Georgia region
â¢ Open discussions about topics relevant to wedding vendors
â¢ Member-Only discounts for advertising online and in print
â¢ Discounts on area workshops and seminars
We believe that to redefine and expand the wedding industry in the North Atlanta & North Georgia region, providing opportunities for our Bride Guide Members to grow their business is vital to our mission. We offer monthly members-only webinars on topics such as SEO, social media marketing,Â pricing your work and more.
Lanier Bridal Magazine is a quarterly print publication that will feature real weddings, new trends and expert wedding advice primarily contributed by Bride Guide members. There will also be a vendor section listing all Bride Guide members.
Exclusive Opportunities & Discounts
Bride Guide members receive 25% off all magazine ad purchases, discounts on educational workshops, special events and more. As well as exclusive invitation-only opportunities for styled shoots and other promotionalÂ events.
Couples can easily search through vendor categories and company name. Your customizable vendor portal and page will allow you to feature your business in multiple areas on LanierBridal.com as well as Social Media. In addition to featuring your LanierBridal.com published blogs and Lanier Bridal Magazine print features, you can also showcase your published work on other blogs or in print.
The common draw of large national wedding vendor directories is usually tied to the name recognition of that specific company. There are a number of strong benefits to a regional directory like the Lanier Bride Guide. Lanier Bridal has an active presence within the wedding industry in the North Atlanta & North Georgia region, attracting brides and couples through our blog, magazine and local events – all of which leverage local co-marketing with other brands. With a lower cost to participate than national directories, youâll be getting the farthest reach for your marketing dollars.
Lanier Bridal focuses on North Atlanta and North Georgia.
Northern Atlanta Counties:
North Fulton (including Roswell and Alpharetta), North Cobb (including Marietta and Kennesaw), North Gwinnett (including Suwanee and Buford), Forsyth, Cherokee
Northern Georgia Counties:
Banks, Barrow, Bartow, Catoosa, Chattooga, Dade, Dawson, Fannin, Floyd, Franklin, Gilmer, Gordon, Habersham, Hall, Jackson, Lumpkin, Madison, Murray, Pickens, Rabun, Stephens, Towns, Union, Walker, Whitfield, White
We believe in the power of positioning yourself as an expert in your field. One great way to do this is to showcase your published work, either online or in print, as well as associations and directories youâre a part of by featuring your Lanier Bridal website badges.
One common benefit of being published on blogs is that you have other sites linking back to your website, which can help your SEO. But for local businesses, having local sites link back to your website is much more powerful. By joining the Bride Guide, you automatically receive a number of links to your site along with unlimited opportunities to earn more.
Everything is better with friends. For each referred bride guide vendor who signs up, you will receive a $25 ad credit that can be used towards blog sidebar sponsorships, magazine advertising, and ongoing education opportunities.
All wedding venues must be located in the North Atlanta and North Georgia region that Lanier Bridal focuses on.
All other wedding vendors, such as photographers, florists, etc do not have to have their businesses physically located in this region. They only need to be willing to offer their services to this region.
Comprehensive, customizable vendor profile
â¢ Self-service vendor portal
â¢ Priority blog submissions
â¢ Contribute to group Pinterest boards
â¢ Bride Guide vendor listing in each magazine
â¢ Social Media promotion & Vendor spotlights
â¢ Ongoing educational opportunities
â¢ Member-only events & styled shoots
â¢ Private member-only Bride Guide Facebook group
â¢ Normal discount of 20% off magazine ads
â¢ How-to Guide for maximizing your membership